Pula Media

All work

Kawadr

Our own SaaS product: a multi-tenant platform for recruitment offices, Arabic-first.

Services
UX/UI Design, Web Development
Built with
Next.js, Prisma, PostgreSQL, Capacitor (iOS & Android)
Status
Live
Kawadr SaaS platform interface

The problem

Domestic recruitment is not a workflow any off-the-shelf tool is built for, so offices ran it on software written for someone else's business and bent it until it half-fitted — or ran it by hand. What they needed was a system shaped to the way the work actually moves, not another subscription to adapt to. On top of that, each office needed its own private workspace and data, and the product had to feel native in Arabic and work as comfortably on a phone as on a desktop.

What we built

  • Multi-tenant architecture — an isolated workspace per office
  • Stage-based CRM
  • Quotation and contract generation
  • Invoicing and payments
  • Role and permission management
  • Workflow stages and automation
  • Arabic-first, RTL interface
  • Mobile app for iOS and Android
  • Push notifications and reminders
  • Subscription billing and tenant provisioning
A client request in Kawadr: the twelve-stage tracker, the contract value and the document checklist on one screen
One request, its stage, its contract and its documents — in one place instead of four.
Kawadr client requests, filtered by workflow stage
Every request in the office, filtered by the stage it is actually at.
Kawadr accounting: month revenue, expenses, receivables and recent payments
Invoicing and accounting inside the same system that holds the client.
Kawadr marketing site — Arabic-first SaaS landing page
Kawadr client requests on a phone
Kawadr platform on mobile

The result

Kawadr is live at kawadr.app and sold as a subscription: each recruitment office pays for its own workspace, and Pula Media builds, hosts, supports and bills it. Everything below is checkable inside the product itself.

Speed score on a phone
90/100
Speed score on a desktop
100/100
Layout shift while the page loads
0
Time the page is blocked on a phone
10 ms

Measured by Pula Media on kawadr.app, the public home page (the app itself is behind a login), with Lighthouse, the test behind Google PageSpeed: one mobile and one desktop run, 30 October 2026.

  • Every office runs in an isolated workspace on its own subdomain
  • One system replaces the separate CRM, invoicing and contract steps offices ran by hand
  • Contracts are generated and stored against the client record instead of on paper
  • Interface designed Arabic-first, with right-to-left as the primary layout
  • Companion app shipped for iOS and Android from a single codebase
  • Push notifications keep office staff in sync away from the desk
  • Roles and permissions, so each person sees only their own scope

Built, operated and sold by Pula Media — running in production for paying subscribers, maintained by the same team that sells this service.

How we built it, step by step
  1. Designed a multi-tenant architecture where every office gets an isolated workspace and its own subdomain.
  2. Built the core operating tools: a stage-based CRM, invoicing, and contract management.
  3. Designed the entire interface Arabic-first, with right-to-left as the primary layout.
  4. Shipped a companion mobile app with push notifications so teams stay in sync on the move.
Services behind thisCustom Systems

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