A logo is a specific graphic or mark used to represent a company, while brand identity encompasses the entire visual and emotional image of a company, including colors, typography, design styles, and even the tone of communications.

A professionally designed logo not only conveys your brand's values and ethos but also makes your brand stand out from competitors. A well-designed logo is memorable, versatile, and timeless, leaving a lasting impression on your audience.

Creating a brand identity typically involves research into the company's goals and target audience, followed by the design of visual elements such as the logo, color palette, typography, and other branding materials.

Absolutely! We believe in evolution as much as revolution. If your existing logo has equity and recognition, Pula Media can refine and modernize it, ensuring continuity while injecting freshness and relevance.

The duration varies based on the project's complexity and client feedback rounds. However, we aim to provide initial concepts within 5 days, with a finalized brand identity completed in 1 week.